The role of Non-human personas in your organisation.

The non-human persona of Ibón de Plan is one example of many different types of non-human personas you could create such as:

• villages

• buildings

• factories

• legal entities

• plants & animals

• products & artefacts

And these personas are part of a bigger system, which we call your ecosystem which consists of natural life, natural habitats, abiotic factors(resources), your stakeholders, the artefacts you use and the non-user community.

When you know the elements that are part of ecosystem, you can research them with the use of non-human or non-user personas. These personas reveal to you how you impact them and how you can create change to not harm nature and local communities with your actions.

Do you want to get to know your non-human personas?

Send us an e-mail to explore how we can collaborate